How Much Should I Pay for SEO?

Search Engine Optimization (SEO) is extremely useful in boosting your website visitors and reaching out to more prospective customers. If you ever plan on implementing strategies based on SEO, then you might certainly want to look into the costs involved. Although it is quite difficult to vaguely estimate the cost of SEO, the average project cost could range between $400 per month to $10,000 per month. This will totally depend upon the level and the type of services required by the company.

What determines SEO pricing?

Let us now have a look at certain factors that are likely to affect the costs of SEO:

  • Monthly or hourly pricing model of SEO.
  • Experience of consultant/contractor/agent.
  • Location of consultant/contractor/agent.
  • Scale of business and whether it is an enterprise or a startup.
  • SEO strategies  and Existing strategies in SEO. In most cases it is observed that SEO providers with greater experience tend to have a higher price range for SEO. Similarly, the type of business, in this case enterprises will face a higher price range.

SEO Pricing Model

SEO costs will depend on several factors such as your project goals, the agent you deal with and also the services you wish to procure. On average, you can easily expect the cost of SEO services to lie between $500 and $30,000. The commonly followed pricing models by most agents include:

  • Monthly retainer
  • Fixed Price.
  • Project Based.
  • Hourly Based. Note that irrespective of whichever model you opt for, the end results do take some time to fully reach you.

How Much Should You Spend on SEO Services?

The answer to this question is that it will totally depend on the type of services you need and scale of your business. Irrespective of the fact that the cost can vary among the agents, most SEO services are offered to you based on the amount you pay. Therefore, make sure not to compromise with the quality factor when it comes selecting the right agent. Ultimately your business goals will define the extent to which you will be willing to pay for these services. Select a plan that will continue to nurture your SEO strategy over time.